Femmepowerment Friday: Lucinda Cross
Tomesia 0 Comments Femmepowerment Friday Leadership Resources for Women
Each week we’ll be featuring a successful, savvy, and sassy entrepreneurs to bring a weekly dose of empowerment, inspiration and information. These entrepreneurs will be both men and women who are taking a no excuses approach to making things happen and impacting their respective target markets in the process. So blend up some fresh juice and drink in all the yummy goodness and healthy nutrients this week’s Femmepowerment Friday Entrepreneur will bring. A single conversation with a wise man is better than ten years of study. ~Chinese Proverb
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Fifteen Minute Fix to Ending Procrastination
Tomesia 0 Comments Brand Integrity Personal Branding
How often do you procrastinate on important tasks? Don’t you wish you could just get to work and complete everything on your plate? If you are suffering from persistent procrastination, you may wonder if you will ever be able to get anything done. Rest assured that even though you may be a procrastinator you can reign in your tendency to put things off and start accomplishing your goals.
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BrandMix Tidbit: Personal Branding – a Luxury or Necessity?
Tomesia 0 Comments BrandMix Tidbits
As an entrepreneur, it can be easy to look at “personal branding” as a luxury and put it off until you have “extra” money. I have come to realize that not only is it a necessary but it’s also a “must have” investment.
As the CEO, you are the lead spokesperson for your company. Your employees, customers, suppliers, and other stakeholders all look to you to personify your brand. Everywhere you go and everything you do says something about your company and its brand.
It’s not a question of whether or not you will be a brand, branding is your life and you are a brand. The question is will be a brand by design, or by default. Your personal brand is actually built from the inside out. It is the essence of who you are. It is your personal values and belief system and how you express them to others.
To make sure the essence of your brand is being communicated at all levels, ask others close to you to describe you with one word. Look for consistencies. This is what defines your personal brand and how others perceive you. Is it a reputation that would make someone feel inspired to work with you?
7 Ways Your Body Language Can Improve Your Brand
Tomesia 2 Comments Brand Attributes Brand Management Personal Branding
First impressions are critical to success, and your body language counts for a huge percentage of that first impression. In fact, first impressions are typically made within the first seven seconds of interacting with someone, and of that, body language counts for roughly 50%. Since we are hardwired as a survival mechanism, it’s not possible for you to stop people from instantly judging you. But, you should work towards understanding how the decisions others make of you can be used to work on your behalf. Obviously, this is important in the business community and when networking with new people!
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BrandMix Tidbit: Me Inc. I am the Brand
Tomesia 0 Comments BrandMix Tidbits
As women entrepreneurs today, one of our most important assignments is to learn to be comfortable in becoming the lead marketer of the brand called “YOU”. Your personal brand is all about combining your unique gifts, skill sets, strengths and personality traits and packaging them into a solid brand.
You are unique and there isn’t any other person in business, be they in the same market you are in or a different market, that is exactly like you.
We are living in a new age of “Celebrity” marketing where individualism is being celebrated putting us in position to be our own news reporter. In 2006 TIME magazine named “You” as the person of the year and printed 6,965,000 copies of their magazine with a reflective mirror on the cover. Their idea was that when the reader picked up the magazine and looked at the cover they would see a reflection of themselves.
It only makes sense to have a brand built around “YOU”. After all, who else can market you better than you?
