Category: Planning
Buzz Building Strategies For A Profitable Launch
Tomesia 0 Comments Brand Launch Marketing Planning
One of the best things you can do to aid in the success of your launch is to make sure your marketing efforts are in alignment with who we are. Some of the most popular marketing tactics used by just about everyone in the online marketing space are webinars and video series….the question to ask yourself is that if everyone else is using these strategies, how are you stand out and getting your brand noticed?
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6 Ways to Access Your Creative Genius
Tomesia 2 Comments Branding Creativity Planning
We all have the ability to think creatively. It’s learning how to do it that matters.
Here are 6 ways you can instantly unlock your natural creativity and create success on your terms.
1. Think Like A Child. As adults we tend to think more conditionally in order to show how clever we are. But, as children, we were spontaneous and a lot more creative in our thinking. To re-capture your childhood curiosity, allow yourself to just wonder at things, to be completely present in the here and now, and to detach yourself from what you thought was real.
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Read More8 Traits Of Extraordinary Brands
Tomesia 0 Comments Brand Attributes Leadership Planning
These days the reality is that there are very few brands that are extraordinary. But, if you are paying attention you will notice that the most successful brands do leave clues as to how they mastered a level of success most brands can only dream about. As a result of working with many successful brands, I have noticed several consistent traits of brands that are truly extraordinary.
Here I want to give you 8 core traits I’ve noticed so you can incorporate them into your business:
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Read MoreThree Steps to Position Yourself as an Expert
Tomesia 2 Comments Brand Attributes Brand Identity Branding Planning Resources for Women
We always hear the word “Expert” which gets thrown around in conversations, presentations and branding seminars. It’s hard to understand what that word Expert means to you and even more complicated on the word “Position”. Let’s take a closer look at the definitions. According to Webster’s dictionary, the word Expert means: having, involving, or displaying special skill or knowledge derived from training or experience. The word Position means: relative place, situation, or standing <is now in a position to make decisions on his own> b: social or official rank or status.
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Read MoreAttributes of Your Brand Defined
Tomesia 0 Comments Brand Attributes Brand Identity Brand Management Brand Strategy Personal Branding Planning
The distinctive qualities of a company, product or person are the attributes of a brand. These are the foundational fragments for positioning a brand and the groundwork for crafting messages that are specific to your target audience.
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