Tag: Client Attraction
Affordable Ways to Boost Your Brand
Tomesia 0 Comments Brand Management Brand Strategy Logo
Today, there are literally hundreds of ways to promote your business and personal brand online. Some methods can save you money, while others may require an expense. One thing that’s for sure is the fact that they are highly effective in promoting your brand when implemented properly.
Continue reading “Affordable Ways to Boost Your Brand”
Read MoreInternal Branding
Tomesia 0 Comments Brand Management
A brand is recognition of a company and its products. It can be in the form of logo, symbol, color or just a name. This recognition helps differentiate a company among its competitors.
Creation of a brand is not just creating a logo or byline statement or a symbol. It is the creation of an experience that will make the customer want more and more of your product or service. An experience, which can create strong positive emotions, something that can lead the customer to trust and become loyal to it. The first thing that qualifies a company or product to be a brand is the ability to create emotions. A brand has to be associated with or should trigger emotions.
Continue reading “Internal Branding”
Read MoreHow to Sell With Branding
Tomesia 0 Comments Brand Strategy Branding Business Marketing
When you think of the Coca Cola brand, what comes to mind? Does an image of a red can with words Coca Cola written in white display in your mind’s eye, or perhaps a coke bottle? Likewise we must pick our niche on the internet and brand our name accordingly. Be known for doing good in 1 area before moving on to the next project.
Continue reading “How to Sell With Branding”
Read MoreHave You Been Branded?
Tomesia 0 Comments Brand Management Social Media Marketing
The personal brand you project affects others’ decisions as to your intelligence, character and ability, and determines whether or not they want to do business with you. The way you dress (and act) has a remarkable impact on the people you meet professionally and socially. This greatly affects how they treat you.
Continue reading “Have You Been Branded?”
Read MoreBranding in a Troubled Economy
Tomesia 1 Comment Brand Management Brand Strategy
A good business brand is one that can withstand an ailing economy. In today’s times wherein the majority of the world is suffering from financial crisis, small to big-time businesses are feeling the impact of this downturn.
This is when your branding campaign is most put to the test. Indeed, when businesses are competing for what remains of the market, you have to double your efforts at making sure your brand enables your business to thrive. What is also essential in these times is to never discount the impact of quality and improving value statements. These are important factors that hold promise to deliver more to the clients and keep your business afloat.
Continue reading “Branding in a Troubled Economy”
Read More