Senses Still Matter

Think of your brand in terms of what the customer gains when it is viewed by each of his or her five senses-hearing, seeing, tasting, smelling and touching. In a nutshell your brand is the result of everything your prospects senses can pick up on about you.

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Signs: The Ultimate Sales Tool for Branding in Local Markets

A well-designed signage program can instantly and effectively communicate the style, professionalism and overall presence of your business, it conveys to people who you are, where you are and what you do.

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